Nigerians have been ranked fifth among the world’s top social media users in 2024.

Figures from Cable.co.uk and We Are Social in 2024, posted by World of Statistics on X on Sunday placed the country fifth globally for average daily time spent online.

According to the data, Nigerians spend an average of 3 hours and 23 minutes per day on social media.
Kenya led the list with people spending the most time on social media, at 3 hours and 43 minutes daily.
South Africa follows closely with 3 hours and 37 minutes, Brazil at 3 hours and 34 minutes, and the Philippines at 3 hours and 33 minutes.

Nigeria’s average of 3 hours and 23 minutes places it just behind these countries in social media engagement.

Other countries with high social media usage include Colombia (3:22), Chile (3:11), and Indonesia (3:11). Saudi Arabia and Argentina round out the top ten with daily averages of 3 hours and 10 minutes and 3 hours and 8 minutes, respectively.
Full list:
Kenya – 03:43
South Africa – 03:37
Brazil – 03:34
Philippines – 03:33
Nigeria – 03:23
Colombia – 03:22
Chile – 03:11
Indonesia – 03:11
Saudi Arabia – 03:10
Argentina – 03:08
Mexico – 03:04
Malaysia – 02:48
Ghana – 02:43
Egypt – 02:41
Thailand – 02:30
Bulgaria – 02:26
Vietnam – 02:23
Portugal – 02:23
Romania – 02:20
Italy – 02:17

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